Email Marketing Specialist

Email Marketing Specialist

Email Marketing Specialist

Part-Time
Remote
$30/hr

LMBA is a full-service marketing agency specializing in the home services industry. We partner with residential HVAC, plumbing, electrical, and other home service companies across the country, helping them connect with homeowners through thoughtful, engaging marketing.

We’re looking for a Part-Time/Hourly Email Marketing Specialist who loves bringing campaigns to life. This is an execution-focused role for someone who enjoys writing compelling emails, building campaigns, scheduling sends, and making sure every email is polished and error-free.

If you’re someone who notices the little details, writes subject lines that make people want to click, and enjoys checking every link before hitting “Send,” we’d love to hear from you.

What You’ll Do:

  • Write engaging promotional and educational email copy that aligns with each client’s brand voice.
  • Create compelling subject lines and preview text designed to increase open rates.
  • Build emails within our email marketing platform using established templates and brand guidelines.
  • Schedule, test, and deploy email campaigns.
  • Perform quality assurance on every email, including formatting, links, images, personalization, spelling, grammar, and mobile responsiveness.
  • Build and maintain automated email campaigns when needed.
  • Collaborate with account manager and designer to ensure campaigns are delivered accurately and on schedule.
  • Manage multiple client campaigns while meeting deadlines.
  • Keep email assets and campaign documentation organized.

What We’re Looking For:

  • 2+ years of hands-on email marketing experience.
  • Excellent writing, editing, and proofreading skills.
  • Experience building and deploying emails in an email marketing platform such as Mailchimp, Constant Contact, HubSpot, or similar. Experience with ServiceTitan Marketing Pro is a plus.
  • Ability to write engaging subject lines, preview text, and conversational email copy that encourages action.
  • Strong attention to detail with the ability to catch formatting issues, broken links, and other errors before deployment.
  • Excellent organizational and time management skills with the ability to manage multiple client deadlines.
  • Comfortable working independently in a remote environment.
  • Proficiency with Google Workspace and Microsoft Office.

Bonus Skills:

  • Experience marketing for home service companies (HVAC, plumbing, electrical, or other residential services).
  • Familiarity with email automation and customer journeys.
  • Understanding of email marketing best practices and basic performance metrics, including open rates and click-through rates.
  • Experience working in an agency environment.

What Success Looks Like:

  • Emails are delivered accurately, on schedule, and free of errors.
  • Subject lines and copy are engaging, conversational, and aligned with each client’s brand voice.
  • Every campaign is thoroughly tested before deployment.
  • Multiple client projects are managed efficiently without sacrificing quality.
  • You enjoy turning a blank page into an email that homeowners actually want to open, read, and click.

Application Requirements

To be considered for this position, please submit the following with your resume:

  • 2–3 examples of marketing emails you’ve written and/or built. (Screenshots, PDFs, or links are all acceptable. Please remove any confidential information if necessary.)
  • Writing Exercise (see below)

Writing Exercise

As part of the interview process, we’d love to see your writing style and attention to detail.

Please submit:

  • Five subject lines for a promotional email advertising an AC Tune-Up Special.
  • One preview text (50–90 characters).
  • The body copy for a promotional email (approximately 150–250 words) written for homeowners. Keep the tone friendly, conversational, and easy to skim.
  • One call-to-action button you would include in the email.

AI Disclosure

Please let us know if you used any AI tools (such as ChatGPT, Claude, Gemini, or similar) to help complete this exercise.

We welcome AI as part of the creative process. What we’re looking for is someone who can think critically, edit thoughtfully, and create emails that feel authentic to the brand. Strong judgment, attention to detail, and polished execution are what matter most.

Position Type: Part-Time/Hourly (Approximately 35 hours per month with flexibility in scheduling.)
LMBA is an equal opportunity employer.